RajPusht seeks to reduce the prevalence of low birth weight and wasting among children in five tribal districts of Rajasthan, India. The project follows a transformative pathway for improved maternal & child health by championing cash transfers for new mothers to help them purchase and eat a locally available nutritious diet and, focuses on a 360 degree Social & Behavior Change Communication to create and enabling environment for adoption of recommended pregnancy care, childcare & nutrition practices.
Making an Impact
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2,45,000+
women received cash benefits for buying nutritious food
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1,39,000+
households counselled on the importance of nutrition for pregnant and lactating women and young children
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21,000+
Frontline workers trained
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2,00,000+
newborn’s weighed accurately through innovative digital weighing machines
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23,000+
community meetings conducted